What is Church email marketing?
Marketing your Church may seem like a worldly idea, but it’s an easy, effective, and affordable way to keep your members and visitors informed and coming back! As a good steward of the tithes and offerings your Church receives, using email to cut costs and increase response is something every Church administrator should consider.
Email marketing helps you keep visitors and members informed and interested—by using attractive, professional-looking email communications to stay in regular touch with them and build strong relationships. It’s better and more effective than regular email.
Boost customer communication
Email newsletters are fast and inexpensive to create. So you can send them more regularly than paper ones. And email marketing puts you in members’ inboxes more accurately than regular email. So you’ll avoid spam filters and be seen by more people.
Talk to them with targeting
Want to increase the impact of your email newsletters? Segment your database and create smaller customer lists based on their interests and needs. Then send more relevant and targeted messages to them. They’ll be more likely to respond – and more likely to act on your emails and get involved in your Church.
Get more referrals, more easily
Email newsletters are easy to forward to other people. So your regular attenders can give their friends a risk-free peek at what’s going on at your Church. It’s easy for these new friends to sign up for your mailing list when you put our “Join My Mailing List” button on your web site. And through regular communication, you could bring those interested in your Church to a service or event you are having!
Get immediate response and action
It’s quick to send emails, and it’s quick to see results with real-time reports. You can even schedule email delivery for when your Church members most likely to check email, so you’ll increase the likelihood they’ll read it and take action.
Track who reads and responds
See who opened your emails, who forwarded them to friends, and even who you need to resend them to. You can also tell who clicked on which links in your emails, allowing you to understand what people are interested in reading about, and tailor your content to get the best response and most action.
Save on paper and postage
Sharefaith/Constant Contact Email Marketing is affordable for any small business budget — prices start as low as $15/month! You can send as many permission-based email newsletters as you want. It’s still the same low price. There’s nothing to print, no stamps to buy, no envelopes to stuff, and no paper cuts. With the recession and lower giving this year, every $ you can cut out of your budget gives more to your ministry.