{"id":27351,"date":"2017-12-11T14:58:37","date_gmt":"2017-12-11T22:58:37","guid":{"rendered":"https:\/\/sharefaithblog.wpengine.com\/?p=27351"},"modified":"2017-12-27T11:20:06","modified_gmt":"2017-12-27T19:20:06","slug":"church-graphic-design-tips-part-2-promo-graphics","status":"publish","type":"post","link":"https:\/\/www.sharefaith.com\/blog\/2017\/12\/church-graphic-design-tips-part-2-promo-graphics\/","title":{"rendered":"Church Graphic Design Tips Part 2: Creating Powerful Promo Graphics"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Church graphic design is an essential part of events and promotions inside and outside the church. Effective event promotion is a must-have with any organization, especially churches looking to encourage fellowship, outreach and discipleship. Nowadays, it\u2019s imperative to have a clear church graphic design strategy and process for creating and distributing promotional materials to make the biggest impact. Let\u2019s look at a few traits to keep in mind while making your promo graphics and then we\u2019ll show an example of how to make one.<\/span><\/p>\n<p><!--more--><\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"750\" height=\"422\" src=\"https:\/\/www.youtube.com\/embed\/y-7XCEbhMn8?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation\"><\/iframe><\/span><\/p>\n<p><span style=\"font-weight: 400;\">I don\u2019t just mean your church community, although you can\u2019t overlook them. But you want to think outside of your congregation and cast your net wider with communication so that both those inside and outside your church are being reached and engaged. To help you with this, ask yourself these questions:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Is my church\u2019s communication consistent across all platforms?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">What sources do people cite most often for hearing about promotions?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How do you direct online promotions to your local community?<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Good church graphic design is defined by how well it communicates the message it\u2019s intended for. There are several things you can use to help your church graphic design stand out and grab your audience\u2019s attention.<\/span><\/p>\n<h3><strong>Color<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Color is a clear way to stand out when you use the right colors or color pairings to attract someone\u2019s gaze and bring attention to the rest of the design. Color can be a way to express emotion, tie in with other promotional materials, and add visual pop to your message.<\/span><\/p>\n<h3><strong>Hierarchy<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">When laying out your text, this makes sure that the reader reads the important text first, such as the title or person(s) involved in the event so that it encourages them to then get the rest of the details and follow the design the way it\u2019s intended to be read.<\/span><\/p>\n<h3><strong>Imagery<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Pay attention to the imagery in the design and make sure that it helps your message come through clearly so that your audience makes the connection between the text and the imagery.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, let\u2019s see how we can put a powerful church promo graphic together with a graphic<\/span><span style=\"font-weight: 400;\">\u00a0from the Sharefaith library.<\/span><\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li><span style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\"><span style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\"><span style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\">Open the graphic in Designer to customize it.<\/span><\/span><\/span><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-27801\" src=\"https:\/\/www.sharefaith.com\/blog\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.07.14-AM-1024x576.png\" alt=\"church graphic design\" width=\"750\" height=\"422\" srcset=\"https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.07.14-AM-1024x576.png 1024w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.07.14-AM-300x169.png 300w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.07.14-AM-768x432.png 768w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.07.14-AM-80x45.png 80w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.07.14-AM-360x203.png 360w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.07.14-AM-480x270.png 480w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.07.14-AM-400x225.png 400w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.07.14-AM-600x338.png 600w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.07.14-AM.png 1920w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/li>\n<li><span style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\"><span style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\"><span style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\">Select the proper size for your image, based on how you plan to present it or share it. We\u2019ll go with an Instagram post size for this one.<\/span><\/span><\/span><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-27802\" src=\"https:\/\/www.sharefaith.com\/blog\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.08.05-AM-1024x576.png\" alt=\"church graphic design\" width=\"750\" height=\"422\" srcset=\"https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.08.05-AM-1024x576.png 1024w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.08.05-AM-300x169.png 300w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.08.05-AM-768x432.png 768w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.08.05-AM-80x45.png 80w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.08.05-AM-360x203.png 360w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.08.05-AM-480x270.png 480w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.08.05-AM-400x225.png 400w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.08.05-AM-600x338.png 600w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.08.05-AM.png 1920w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/li>\n<li>Edit the title to the name of the event.<img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-27803 alignnone\" src=\"https:\/\/www.sharefaith.com\/blog\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.10.43-AM-1024x576.png\" alt=\"church graphic design\" width=\"750\" height=\"422\" srcset=\"https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.10.43-AM-1024x576.png 1024w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.10.43-AM-300x169.png 300w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.10.43-AM-768x432.png 768w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.10.43-AM-80x45.png 80w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.10.43-AM-360x203.png 360w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.10.43-AM-480x270.png 480w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.10.43-AM-400x225.png 400w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.10.43-AM-600x338.png 600w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.10.43-AM.png 1920w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/li>\n<li>Edit the tagline text to include important details for the event or announcement.<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-27804\" src=\"https:\/\/www.sharefaith.com\/blog\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.11.28-AM-1024x576.png\" alt=\"church graphic design\" width=\"750\" height=\"422\" srcset=\"https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.11.28-AM-1024x576.png 1024w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.11.28-AM-300x169.png 300w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.11.28-AM-768x432.png 768w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.11.28-AM-80x45.png 80w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.11.28-AM-360x203.png 360w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.11.28-AM-480x270.png 480w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.11.28-AM-400x225.png 400w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.11.28-AM-600x338.png 600w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.11.28-AM.png 1920w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/li>\n<li>Lastly, add your church logo in the image to have some branding when someone sees it.<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-27805\" src=\"https:\/\/www.sharefaith.com\/blog\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.12.01-AM-1024x576.png\" alt=\"church graphic design\" width=\"750\" height=\"422\" srcset=\"https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.12.01-AM-1024x576.png 1024w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.12.01-AM-300x169.png 300w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.12.01-AM-768x432.png 768w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.12.01-AM-80x45.png 80w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.12.01-AM-360x203.png 360w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.12.01-AM-480x270.png 480w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.12.01-AM-400x225.png 400w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.12.01-AM-600x338.png 600w, https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/Screen-Shot-2017-11-20-at-9.12.01-AM.png 1920w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Once your graphic is ready, save it and download it to use with your church&#8217;s Instagram or any other social media channels where you plan to use it. After you have this one, you can resize it to use in your service presentation and grab all the matching resources to keep everything uniform and professional in your communications.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having the proper tools and resources goes a long way in helping your church communicate effectively. With Sharefaith, your church doesn\u2019t have to struggle with finding and designing new graphics. Sharefaith offers the world\u2019s largest online library of church graphics and templates for all your digital and print communication needs. Sharefaith Designer makes designing and sharing graphics easier than ever. To learn more about Sharefaith, visit <a href=\"https:\/\/www.sharefaith.com\/faith\/home.do\">Sharefaith.com<\/a> or give our friendly team a call at 888-317-4018. Subscribe to our <a href=\"https:\/\/www.youtube.com\/user\/sharefaithuniversity\">Sharefaith Academy YouTube channel<\/a> for more tips, tricks, and webinars on church communication and Sharefaith resources. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This article is Part 2 of our Church Graphic Design blog series. For more tips and tricks on church graphic design, check out the other parts, here:<\/span><\/p>\n<p>Part 1: <a href=\"https:\/\/www.sharefaith.com\/blog\/2017\/12\/church-graphic-design-tips-part-1-sermon-graphics\/\">Creating A Great Sermon Graphic<\/a><\/p>\n<p>Part 3: <a href=\"https:\/\/www.sharefaith.com\/blog\/2017\/12\/church-graphic-design-tips-part-3-creating-engaging-social-media-post\/\">Creating Engaging Social Media Graphics<\/a><\/p>\n<p>Part 4: <a href=\"https:\/\/www.sharefaith.com\/blog\/2017\/11\/church-graphic-design-part-4-typography\">Typography In Church Graphic Design<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Church graphic design is an essential part of events and promotions inside and outside the church. Effective event promotion is a must-have with any organization, especially churches looking to encourage fellowship, outreach and discipleship. Nowadays, it\u2019s imperative to have a clear church graphic design strategy and process for creating and distributing promotional materials to make [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":27527,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[1],"tags":[],"class_list":{"0":"post-27351","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-general"},"jetpack_featured_media_url":"https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/church-announcements-how-to-make-amazing-event-promo-graphics-e1510786800814.jpg","jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v14.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Church Graphic Design Tips Part 2: Creating Powerful Promo Graphics - Sharefaith Magazine<\/title>\n<meta name=\"description\" content=\"Make your church graphic design skills better and take your church promo graphics look professional and beautiful with these helpful tips.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sharefaithblog.wpengine.com\/2017\/12\/church-graphic-design-tips-part-2-promo-graphics\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Church Graphic Design Tips Part 2: Creating Powerful Promo Graphics - Sharefaith Magazine\" \/>\n<meta property=\"og:description\" content=\"Make your church graphic design skills better and take your church promo graphics look professional and beautiful with these helpful tips.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sharefaithblog.wpengine.com\/2017\/12\/church-graphic-design-tips-part-2-promo-graphics\/\" \/>\n<meta property=\"og:site_name\" content=\"Sharefaith Magazine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SharefaithPage\" \/>\n<meta property=\"article:published_time\" content=\"2017-12-11T22:58:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-12-27T19:20:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/church-announcements-how-to-make-amazing-event-promo-graphics-e1510786800814.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@sharefaith\" \/>\n<meta name=\"twitter:site\" content=\"@sharefaith\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sharefaith.com\/blog\/#website\",\"url\":\"https:\/\/www.sharefaith.com\/blog\/\",\"name\":\"Sharefaith Magazine\",\"description\":\"The Best in Church Leadership, Worship, Tech and Gear!\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/www.sharefaith.com\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/sharefaithblog.wpengine.com\/2017\/12\/church-graphic-design-tips-part-2-promo-graphics\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/blogrouting.sharefaith.com\/wp-content\/uploads\/2017\/11\/church-announcements-how-to-make-amazing-event-promo-graphics-e1510786800814.jpg\",\"width\":800,\"height\":450},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sharefaithblog.wpengine.com\/2017\/12\/church-graphic-design-tips-part-2-promo-graphics\/#webpage\",\"url\":\"https:\/\/sharefaithblog.wpengine.com\/2017\/12\/church-graphic-design-tips-part-2-promo-graphics\/\",\"name\":\"Church Graphic Design Tips Part 2: Creating Powerful Promo Graphics - 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