{"id":148,"date":"2010-01-13T18:00:00","date_gmt":"2010-01-13T18:00:00","guid":{"rendered":"https:\/\/sharefaithblog.wpengine.com\/?p=148"},"modified":"2011-01-10T20:47:35","modified_gmt":"2011-01-10T20:47:35","slug":"email-church-marketing-how-to-write-a-church-email-newsletter","status":"publish","type":"post","link":"https:\/\/www.sharefaith.com\/blog\/2010\/01\/email-church-marketing-how-to-write-a-church-email-newsletter\/","title":{"rendered":"Email Church Marketing: How to Write a Church Email Newsletter"},"content":{"rendered":"<p>Yesterday, we announced the beginning of a new series on church email marketing. Today, we&#8217;re going to get started with the first article.<\/p>\n<p><span style=\"font-weight: bold;\">Topic:   <\/span>How to Write a Church Email Newsletter. Tomorrow, we&#8217;ll explain step-by-step exactly how to do this&#8211;the concrete how-to of getting your newsletter created and sent out. Today, we&#8217;ll get you ready with the knowledge for writing a truly effective church newsletter.<\/p>\n<p><span style=\"font-weight: bold;\">Time required: <\/span> 8 minutes (or however long it takes you to read this article)<\/p>\n<p><span style=\"font-weight: bold;\">Goals: <\/span><a onblur=\"try {parent.deselectBloggerImageGracefully();} catch(e) {}\" href=\"http:\/\/www.faithclipart.com\/word\/winter-church-newsletter.html\"><img decoding=\"async\" style=\"margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 128px; height: 166px;\" src=\"http:\/\/2.bp.blogspot.com\/_W_iF9p-iCaA\/S03eawaL9kI\/AAAAAAAAAGw\/hy-Cq9QvL8E\/s320\/emailnewsletter.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5426237677304018498\" border=\"0\" \/><\/a><\/p>\n<ul>\n<li>Know exactly what to include in a church email newsletter.<\/li>\n<li>Find out what things to avoid in your email newsletter.<\/li>\n<li>Get some tips on creating the best church email newsletter.<\/li>\n<\/ul>\n<p>We&#8217;ll start at ground zero&#8211;what does a church email newsletter need in it?<\/p>\n<p><\/p>\n<div style=\"text-align: center;\"><span style=\"font-weight: bold;\"><br \/>Things You Need in a Church Email N<\/span><span style=\"font-weight: bold;\">ewsletter<\/span><\/p>\n<div style=\"text-align: left;\">\n<ul>\n<li>A title:  Okay, so it&#8217;s basic, but it is important. What will you call your church email newsletter? &#8220;Community Church Newsletter&#8221; is fine, of course, but you may want to get creative and find a unique way to title your newsletter.<\/li>\n<li>A featured article:  This is the &#8220;meat&#8221; of your church newsletter. Provide a brief and helpful article on Christian living, a short Bible study, or an inspirational story. You can use articles from the Internet or a Christian article, as long as you have the correct permission. Or, you may want to feature articles by the pastor, youth pastor, Sunday school teacher, or other church members.<\/li>\n<li>Church events:  What&#8217;s going on in the church calendar? People need to know. Provide a look ahead at upcoming special events, meals, youth activities, or special services.<\/li>\n<li>Announcements:  Let people know what changes may be going on in church, whether it&#8217;s a change in Sunday school classrooms, different service times, new classes, etc.<\/li>\n<li>Scripture:  Be sure to include a brief passage of Scripture. You can use a verse that is particularly meaningful to you, a current church memory verse, or a seasonally-relevant passage. <\/li>\n<li>Prayer Requests:  What prayer needs do people have? A church email newsletter is a great way to provide church members with the prayer requests of others in the church.<\/li>\n<\/ul>\n<p><span style=\"font-style: italic;\">Other ideas<\/span><\/p>\n<ul>\n<li>A word from the pastor:  Place a brief message from your pastor, whether it&#8217;s a Scriptural encouragement, a brief discussion of current events, or simply an announcement of the next sermon series.<a onblur=\"try {parent.deselectBloggerImageGracefully();} catch(e) {}\" href=\"http:\/\/www.faithclipart.com\/word\/walking-in-the-field-church-newsletter.html\"><img decoding=\"async\" style=\"margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 124px; height: 160px;\" src=\"http:\/\/4.bp.blogspot.com\/_W_iF9p-iCaA\/S03f1VBXowI\/AAAAAAAAAG4\/9cncWoTNOWg\/s320\/emailnewsletter2.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5426239233320264450\" border=\"0\" \/><\/a><\/li>\n<li>Featured family:  This is great idea for helping to knit your church family together. Obtain permission to give a quick profile on a family in your church. Provide a picture, tell about their kids, list their favorite verse, and tell about their hobbies. In each newsletter, you can feature a different family in the church, allowing people to get to know one another better. <\/li>\n<li>New members:  Announce new church members and place their picture in the newsletter. <\/li>\n<li>Sermon snippets:  Share some excerpts from a recent sermon.<\/li>\n<li>Church vision:  Include the church purpose statement, vision, or goals.<\/li>\n<li>Member submissions:  Get others involved. Allow people in the church to submit articles, poems, or letters. <\/li>\n<li>Fun stuff:  Include some Bible trivia, a humorous web link, or funny photograph of church staff. <\/li>\n<\/ul>\n<p><\/p>\n<div style=\"text-align: center;\"><span style=\"font-weight: bold;\">Things to Avoid in Your Church Newsletter<\/span><\/div>\n<ul>\n<li>Typos:  This one is obvious. Just be careful. Proofread&#8211;several times if you need to. <\/li>\n<li>Personal information:  If you haven&#8217;t gained permission to write about a certain family or individual, don&#8217;t do it. Also be careful that you don&#8217;t give offense.<\/li>\n<li>Tackiness:  This one is sometimes hard to avoid, but we&#8217;ll explain in the future some sure-fire ways to avoid tackiness. For starters, try not to use too many fonts, all caps, or multiple exclamation points.<\/li>\n<li>Really long articles:  Sad as it may be, people may not have time to read an extensive article on a church email newsletter. Keep it brief, relevant, and to the point.<\/li>\n<\/ul>\n<div style=\"text-align: center;\"><span style=\"font-weight: bold;\"><br \/>Tips for an Outstanding Newsletter<\/span><\/p>\n<\/div>\n<p>Some church email newsletters get a standing ovation for their excellence. Here are some features that distinguish the best church newsletters.<a onblur=\"try {parent.deselectBloggerImageGracefully();} catch(e) {}\" href=\"http:\/\/www.faithclipart.com\/word\/hands-and-leaf-church-newsletter-design.html\"><img decoding=\"async\" style=\"margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 119px; height: 162px;\" src=\"http:\/\/1.bp.blogspot.com\/_W_iF9p-iCaA\/S03g9-8artI\/AAAAAAAAAHA\/xvqA4b-i4nQ\/s320\/emailnewsletter3.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5426240481524362962\" border=\"0\" \/><\/a><\/p>\n<ul>\n<li>High-quality relevant content:  Whether it&#8217;s a riveting piece on a Christian view of current events, an encouraging word on my walk with God, or even a friendly word of encouragement for the day, meaningful content makes a newsletter really worth reading&#8230;and rereading. <\/li>\n<li>Excellent aesthetic design:  We&#8217;re a visually-oriented age. Clashing colors, mismatched fonts, confusing design, and cluttered layout do not characterize the best church newsletters. Obviously, not everyone is a graphic designer, which is why we&#8217;re offering <a href=\"http:\/\/sharefaith.constantcontact.com\/industry\/religious.jsp?pn=sharefaith&amp;cc=blog\">a way to help out<\/a>.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div style=\"text-align: center;\"><span style=\"font-weight: bold;\"><br \/>What You Can Do Now<\/span><\/div>\n<ul>\n<li>Tomorrow, our discussion will focus on the practical how-to steps for creating your own church email newsletter. To get ready, <a href=\"http:\/\/sharefaith.constantcontact.com\/industry\/religious.jsp?pn=sharefaith&amp;cc=blog\">please sign up for Constant Contact<\/a> if you haven&#8217;t done so already. The first two months <a href=\"http:\/\/sharefaith.constantcontact.com\/industry\/religious.jsp?pn=sharefaith&amp;cc=blog\">are free<\/a>, and you won&#8217;t even have to share your credit card information. Simply sign up and get ready to create an excellent church email newsletter. <\/li>\n<li>If you think that this article would help another church staff member or a colleague in the ministry, please let them know. You can click on the link located near the top of the right-hand column. <\/li>\n<li>Have some more ideas? Feel free to leave a comment below to share them.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Yesterday, we announced the beginning of a new series on church email marketing. Today, we&#8217;re going to get started with the first article. Topic: How to Write a Church Email Newsletter. Tomorrow, we&#8217;ll explain step-by-step exactly how to do this&#8211;the concrete how-to of getting your newsletter created and sent out. Today, we&#8217;ll get you ready [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[315,372],"tags":[],"class_list":{"0":"post-148","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-church-social-media","7":"category-how-to-church-media"},"jetpack_featured_media_url":"","jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v14.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Email Church Marketing: How to Write a Church Email Newsletter - Sharefaith Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sharefaithblog.wpengine.com\/2010\/01\/email-church-marketing-how-to-write-a-church-email-newsletter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Email Church Marketing: How to Write a Church Email Newsletter - Sharefaith Magazine\" \/>\n<meta property=\"og:description\" content=\"Yesterday, we announced the beginning of a new series on church email marketing. Today, we&#8217;re going to get started with the first article. Topic: How to Write a Church Email Newsletter. Tomorrow, we&#8217;ll explain step-by-step exactly how to do this&#8211;the concrete how-to of getting your newsletter created and sent out. 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