Every well-known brand has a specific way they market to their consumers. Through colors, design, and mood businesses for years have created a culture geared to specific tastes. With awareness of a brand comes the ability to recall it, even when given a little information, as is illustrated on the Unevolved Brand website. Businesses use specifically orchestrated strategies foster brand recognition.

Continue reading “The Top Three Simple Church Branding Strategies – Guest Post by Tim Shangle” »

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Church branding should not be an afterthought. Church branding is about your identity as a church. Church branding is what you communicate as the body of Christ. Church branding is a reflection on the God you proclaim. Church branding is really important. As Justin Murphy wrote in his two-part series on church branding, “Getting that message across is what ministry branding is all about.” Today, we’re going to explain one aspect of ministry branding and how to do it. It’s about church logo design. We’re going to let you know about a special church logo design offer from Logo Design Guru.

Continue reading “Church Logo Design – How to Get a Professional Church Logo” »

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We’re continuing with some powerful game-changing information for your ministry—the basics of branding. If you read the last article, you now understand how vitally important effective branding is. Hopefully, you’ve even taken some practical action-steps toward implementing the information. This second article from Justin Murphy takes the information farther with some practical steps for church branding.

Continue reading “Church Marketing Basics – How to Brand Your Ministry (Part 2)” »

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If you think that your church brand is not that important, you’re wrong. Church branding is incredibly important, because it’s about more than just a nifty logo with pleasing colors. It’s about your message, your testimony, your influence, and your role in reflecting God’s character. I’ve asked Justin Murphy, Principal and Creative Director for Your Creative People, to write a two-part article series on church branding–what it is and how to do it. In the arena of church marketing, with all its perversions, distractions, and confusion, some biblically-based advice is needed. Get ready to listen. Continue reading “Church Marketing Basics – How to Brand Your Ministry (Part 1)” »

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